Written by Karen Gellender Friday, 23 April 2010 00:00
Most people have had the slightly annoying experience of hearing a song they like on the radio, but having difficulty tracking it down when they want to purchase it. All too often, people are left desperately humming the chorus to their friends in the hopes that someone, anyone, will know the name of the artist or the album that this new favorite piece derives from. Fortunately, Syosset resident David Fox and his friends have introduced some refinement to the system with Tuneticker, a new social media site that lets you harness your friends’ musical knowledge for your convenience.
For Fox, the motivation was personal. “I found that my friends were always recommending great songs to me, but the trend seemed to be that the songs were years old and I had missed out on them for all that time. So one night at dinner, on a napkin my friends Keith, Leo and I sketched out a way to never be out of the loop again. Tuneticker was born.” The SUNY Binghamton sophomore was initially interested in creating something that would be useful for his friends, but it didn’t take long to realize that the appeal of the idea just might reach far beyond their college dorm rooms.
What Tuneticker primarily does is makes it easier for songs you like to cross your radar by giving you access to everyone’s radar. Friend’s current musical selections are delivered directly to the desktop (or to your phone or mobile device via Twitter, if desired), and as the software learns from your musical tastes, it will start recommending songs from your friends’ libraries that you may enjoy. There are many applications available that will communicate song choices in some form, but the recommendation system- complete with custom algorithms written by Fox and his friends- makes Tuneticker a complete package. Instead of just letting the user know what songs friends are listening to (which, for some musically-oriented users and their friends, could constitute hundreds or thousands of songs), the application attempts to cut out the tedium of weeding through tremendous amount of content, and only recommends material consistent with your musical tastes.
The option to buy songs through Itunes or Amazon is available, however it is not necessary to purchase the songs online. If the user wants, they can jot down the name of the song and artist and buy it later at any retailer of their choice. Furthermore, Tuneticker features the option to keep any songs or artists private, meaning that participants don’t have to give up their privacy in order to make use of the system; the Tuneticker website uses a Britney Spears song as an example of a musical choice that might best be left private.
While the possibility of making money through Tuneticker isn’t out of the question, Fox was clear that money had never been a motivating factor. “My main goal right now is to grow our userbase. I honestly started this as a project to allow my friends and me to see what we were all listening to without walking into each of our rooms and sitting down at the person’s computer and scrolling through their Itunes library…there is definitely potential for revenue, but thinking about that now wouldn’t be smart because we have to concentrate on improving our software,” explained Fox. While the details of potential new features are still under wraps, he commented that many of them will involve providing fun statistics for users, and continuing to improve the unique infrastructure that sets Tuneticker apart from other applications.
“But even with that said, I think what we have now is really cool on its own,” concluded Fox. Music fans seem to agree; only a month after the March 9 launch, Tuneticker had over 200 users. To find out more, or to set up an account, go to www.tuneticker.com.