Sidney Nathan Wagner passed away peacefully on July 25, 2014 at the age of 95. Sid was a long time resident of Glen Cove, having moved with his wife, the late Jean Willig Wagner, to Long Island from New York City in 1950 . He served in the Naval Guard Liaison during World War II and, after the war, worked with his brother Lee who started TV Guide. Later, Sid became a pioneer in the field of marketing research, starting his own firm, Commercial Analysts Inc., based in New York City. He retired in 1988 and then worked for his son’s firm The Wagner Group. Sid Wagner received his BA, MBA and Ph.D. from NYU, and at one time taught statistics at NYU Graduate School. He is survived by his two sons, Jeffrey of Huntington New York, and Neil of Roswell, Georgia, their wives Jacqueline Braveboy and Susan Baldauf, his grandchildren Justin, Jeremy, Sara, Emily and Mark, and a great grand-daughter Maya Jean.